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Wonderland Activations
Your Brand Activation Partner.

Welcome, We Are The WonderlandGroup.

(WAP) is a leading brand activation company that strives to deliver and exceed set objectives and expectations.

What We Do

Our Process

Market Research & Analysis

Identify the target audience: Understand who the ideal customers are for the client's products or services. Competitive analysis: Analyze the client's competitors to identify strengths, weaknesses, opportunities, and threats. Industry research: Stay updated on industry trends, market dynamics, and consumer behavior to make informed decisions.

Strategic Planning

Develop a marketing strategy: Create a comprehensive plan that outlines the client's goals, target audience, messaging, and tactics. Set objectives: Define clear and measurable objectives to track progress and success. Budget allocation: Determine the marketing budget and allocate it to various channels and activities.

Execution of Marketing Campaigns

Content creation: Produce compelling content, including blog posts, social media updates, videos, and advertisements. Multi-channel marketing: Utilize various channels such as digital marketing (SEO, SEM, email marketing), social media, content marketing, print media, events, and more. Campaign management: Monitor, optimize, and manage marketing campaigns to ensure they are on track to meet objectives. Creative design: Develop visual assets, graphics, and branding materials to maintain a consistent and appealing brand image.

Analysis and Reporting

Data analytics: Use tools and metrics to measure the performance of marketing campaigns and gather insights. Report generation: Create regular reports that showcase key performance indicators (KPIs) and provide recommendations for improvements. Optimization: Adjust marketing strategies and tactics based on data analysis to maximize ROI and achieve better results. Client communication: Keep clients informed about campaign progress and make strategic recommendations based on the analysis.

Spacing

60+
Activations

We have had the privilege of collaborating with a diverse portfolio of local and international brands, many of whom have returned for recurring partnerships. This recurring business is a testament to the trust they have placed in our brand activation programs.

90+
Prize Giveaways

We have orchestrated grand-scale giveaways, ranging from luxurious cars to substantial cash prizes, alongside captivating store caravans. These successful promotions and activations have been made possible through the unwavering support and trust of our partner brands.

Recent Works

Explore Our Recent Favorite Projects!

Jungle
Jungle was part of the Great Spelling Bee which we had run country wide. Schools bought either Ace, Morvite or Jungle to enter their school and themselves to compete in the spelling bee. The winning school benefited over P100'000 in school prizes.
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Beacon
Beacon has so far been the sweetest brand we have promoted. We launched the Beacon Candy Carnival in Botswana & it was a hit from day one. People enjoyed meeting the Beacon mascots in-stores & the fun games & prizes they won online & in-store. With the carnival spirit we were able to introduce the new range of sweets into the market.
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DOOM
For Doom we painted the city Orange with our in-store promoters & social media platforms. We had a grand prize of a whole kitchen make over valued at P20'000 which inspired thousands of people to purchase doom products.
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Fattis & Monis
Wonderland has had an impressive journey with Fatti's & Moni's. We have had successful cookouts & campaigns which have lead to thousands of Fatti's & Moni's products sold, leading to 50% growth in some regions. Collectively we have reached over 500 thousand people on social media.
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Five Roses
Wonderland created a campaign called “Letlhare La Botshelo” translates as “preserving life”. The Campaign in Villages in the Countries, in the city, was all over digital platforms such as dust and Btv's Date my family. We even topped it up with a nation wide fun RedRun to preserve life.
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Bakers
We had one of the biggest cash competitions in the country where we gave away P270,000.00 in cash and P30,000.00 in Vouchers in a campaign called the Big Bonanza where Bakers, Five Roses, Ellis Brown, Tennis Biscuits, Marie Biscuits and Frisco where the min products to buy and win. We kept people engaged and entertained on social media as thats where the voucher winners were being picked.
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All Gold
We have had incredible success with promoting All Gold in Botswana. We ran an All Gold win a party campaign & had a huge success on social media & in-store selling. This campaign was run country wide.
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Status
We ran a successful campaign for status where the grand prize was 2 brand new iPhone 8's & a trip to Cape Town. There was such a buzz of excitement as people saw the campaign been run on social media & in-store which lead to high volumes of status products moving out from the shelves. Now thats R.E.S.P.E.C.T
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We've had the priveledge with working with
some of the Biggest & most iconic brands

Check out Videos From Our Showcases.

Spacing

We Spark Success: One Brand at a Time

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